Welcoming Visitors

by Egi Gaisie

How would your life change if you treated every visitor as a long-lost friend?  What if Ghana’s true strength was measured by how warmly it welcomes its visitors and how strategically she creates a great visitor experience?

I know we proudly showcase our rich cultural heritage during festive occasions, welcoming visitors with infectious enthusiasm, expressed through drumming, singing, dancing, and resplendent traditional attire as illustrated in the pictures below.

Of course we don’t joke with our foods and drinks either! The impressions we give to our visitors project our culture.

How far do we go in creating great visitor experiences beyond those great first impressions? How consistent are we in delivering seamless welcoming encounters?

How do our tourism facilities and service providers reflect our values and hospitality across the country? Have you encountered any awkward situations? Are Ghanaians genuinely hospitable, not just to visitors but also among ourselves? What career opportunities arise from the ‘Meet and Greet industry’?

Finding the right balance between being welcoming and maintaining professionalism when greeting guests or visitors for the first time can be challenging. This delicate balance affects our behaviors.

How well do we engage with ourselves, much more our guests and visitors?

How well informed are we to provide key information to visitors? Enhancing every touchpoint throughout a visitor’s journey and ensuring exceptional care at each stage will elevate their overall travel experience.

This serves as a teaser to a new series coming up…WELCOMING VISITORS.

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1 comment

Kwaku Passah Snr November 7, 2024 - 1:09 pm

Thanks for sharing this with us.

The typical Ghanaian is is hospitable. Many would not mind taking you to a point you asked to be directed. And will not ask for any remuneration for time spent. People are ready to share their drinks with others at the pito and palwine bases.

The problem, unfortunately, is at the public offices where front office executives (they used to be called receptionists) think they do visitors a favour if they welcome them nicely.

Your question “How well informed are we to provide key information to visitors” is extra relevant in the tourism and hospitality industries. Many front office staff in our hotels have no knowledge of visitor attractions in their neighborhood. What information do we give visitors when we invite them to a traditional marriage or naming ceremony, a funeral, festival, etc

The advice is if you don’t know, tell the truth

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